In the current competitive business scenario, lowering product prices is always an unpreferred but also an unavoidable option by both online and offline market players. However, is it a worthy pricing strategy for all business players? The answer is positive for market leaders like Amazon and eBay but not always positive for mid-sized and small online business players. […]
Pricing Intelligence Solutions retrieve product and pricing information from competitor as well as market leader websites varying in required details. It allows an Ecommerce business ensure that it remains one step ahead of the market competition. Pricing tools collect and filter competitive data converting it in to intelligence. They fetch data at scheduled interval of […]
Today’s corporate marketing teams face tremendous pressure to justify the business revenues with their efforts. Because of this reason lead generation influences the marketing department. On the other end Sales representatives are confused between generating leads and doing sales conversions. Now the question arises how marketers can generate high quality & quantity of leads and […]
New selling concepts that have driven sense of consumer empowerment are successfully evolved with the time. One of the concepts is online shopping which has brought an impact on selling patterns and has made easy for consumers to buy things. It has also brought the innovative trend of comparing product prices and consumers making buying decisions […]
With your organization depending on data and analytics to take better tactical and strategic business decisions, your 2015 planning needs Data Intelligence to formulate your business strategy with competitive advantage. Today, formal process with respect to data, analytics and formulating Data Intelligence is not only a requirement but also gives you an competitive edge to […]
Target Audiences are continuously demanding more and more information sources Professionals now work in a space wherein business information is openly available as compared to earlier. The credit goes to Internet wherein data or information on business and market trends, customers and prospect details, partners and competitor details, product and pricing details and almost every […]
Discard the Mobile that isn’t selling well online. Remove SKUs which are not giving sales. Leave the product category that isn’t getting purchased. Have dedicated staff which keeps tracking competitors pricing every second. Correct? Well, the answer is Don’t do it! WHY? Here’s the reason: Every retailer wants to build Retail Intelligence to identify what […]
To run an Ecommerce business like Amazon or eBay – selling multiple products online one needs to contact and rely on different vendors for product details about all items in different categories available to sell online through its web portal. One of them is by product feeds wherein external vendors provide information to implement piece […]
The problems with pricing business cycles is still an issue in hospitality industry. Periodic business patterns have been generally used from years like seasonal trends are easily observed annually or monthly to form a basic hotel pricing strategy. However, the key problem is observed in tracking competitor data trends and having a dynamic or we […]
The idea behind ecommerce is quite capital intensive and seems like a “winner takes it all” market. The brand that can develop the fastest gets to destroy other competitors fighting for the same chunk of demographics. However, competition is not the only thing that has been playing spoil sport with most ecommerce ideas. The ultimate […]
